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Bosch I Concept Counter Courts Heeren Orchard | Singapore
Step into a cosy home complete with Bosch
IN-STORE COMMUNICATION
BRAND EXPERIENCE
SHOP-IN-SHOP DESIGN
RETAIL CONCEPT
Founded in 1886 by Robert Bosch, Bosch aims to create technology that is “Invented for life”. In home appliances, Bosch has contributed to making everyday life even easier with uncompromising quality, technical perfection and absolute reliability. As a result, Bosch is proud to be Europe’s number one home appliance brand.
ielo design partnered with Bosch to develop a new design concept for their retail displays in major electronics stores across Singapore including Courts Heeren, Best Denki Vivo City, Hoe Kee Ubi and more. Injecting a sense of warmth, customers now step into a cosy home complete with Bosch appliances at each concept counter they visit. This allows customers to feel right at home while exploring the world of Bosch.
Bosch I Shop-in-Shop | Singapore
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