Decathlon I 5 Sport retail stores | Singapore

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Decathlon | Sport retail stores

| Singapore

We loved helping to create a community of passionate

customers, and enhancing their experience!

STORE 

DESIGN

IN-STORE

COMMUNICATION

CUSTOMER 

EXPERIENCE

 

Decathlon is the largest sporting goods retailer in the world and opened 6 stores in Singapore during the last 2 years. ielo design assisted Decathlon to design different areas in each outlet helping the brand to gather the Decathlon community and improving the customers’ experience, while keeping a consistent identity and look and feel across all outlets.