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BRAND IDENTITY I VISUAL IDENTITY SYSTEM I COMMUNICATION COLLATERALS
Welcome to our table! Le Faubourg brings you into an elegant yet homely Parisian world.
Le Faubourg is a newly opened restaurant located on Sentosa Island, Singapore. Catering to neighbouring hotel crowds, tourists and locals alike, Le Faubourg brings them simple and homely meals, full of traditional French flavours.
As part of the restaurant creation, ielo design worked with Le Faubourg to establish its brand identity, designed the logo, created the brand identity system and developed various collaterals such as their menus and business cards. The identity developed is authentic, elegant, iconic and memorable: the logo’s minimalistic lines are inspired by French architecture and create a recognizable “stamp”, while the arches shapes used are inspired by the beautifully renovated colonial building in which the restaurant is located, the Mess Hall.
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